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Outline the story with the journey, convey the concept through the story — Changzhong Machinery won the third prize in the first Hunan Province Brand Story Contest essay competition
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Release Date:
2020-10-22 16:19
The inaugural Hunan Province Brand Story Competition and the 8th National Brand Story Competition (Changsha Division) finals were successfully held on October 16 at the Hunan Provincial Market Supervision Administration. Our company was invited to participate and won the third prize in the essay contest.
This competition, themed "Tell a Good Brand Story, Witness Hunan Quality," aims to promote and showcase touching stories of Hunan enterprises in brand creation, brand cultivation, building brand culture, and advancing Hunan brands nationwide, as well as successful stories of outstanding and industry-leading brands. It highlights brand value connotations, builds brand awareness, and demonstrates brand strength. The competition was conducted in various forms including speeches, essays, and microfilms. The material our company submitted, "The Brand Story of Changzhong Machinery," showcased the development and evolution of corporate culture and brand building.
This brand story competition not only strengthened Changzhong Machinery's brand concept across the province but also became a new driving force for the entire company to promote quality improvement, build a quality iron army, and establish an international brand.

Story, brand, competition, Hunan Province, success, construction, contest, promotion, nationwide